Social impact is the effect of a project, programme or organisation on the well-being of individuals and communities, and on the environment.  

For organisations that intentionally set out to have a positive social impact – to positively effect the well-being of individuals and communities – social impact measurement can help best allocate scarce resources, inform strategy, increase learning and be accountable to stakeholders and beneficiaries.

A good piece of advice for social enterprises is to ‘measure what matters’.  We think that well-being matters and that a mission focused on doing good matters.  To maximise those things, we think measurement can help.

We believe that impact measurement should always be followed by impact reporting, turning the evidence of impact and value into a compelling ‘story of change’.   This story could help in winning new customers, securing work under the Public Services (Social Value) Act, securing social investment or grant funding, or in motivating staff and volunteers.

Intentionality can help social enterprises and charities both measure and report their social impact, using established tools and methods, and always aligned to best practice in the field.  Our team have a wide range of experience in the field – from Social Return on Investment (SROI) and Cost Benefit Analysis to stakeholder engagement and the systems and tools for capturing data.

…‘social value’ refers to wider non-financial impacts of programmes, organisations and interventions, including the well-being of individuals and communities, social capital and the environment.

Measuring Social Value, Demos, www.demos.co.uk, p. 20

For examples of our work in social impact measurement and reporting, please see our 2013-14 impact report and read our latest case studies.

We also offer an affordable support package for social enterprises looking to develop their social impact measurement, click here for details.

Or if you would prefer to have an informal conversation with us about your social impact needs please contact us through our online form and we will be in touch.